Political Campaigns Can See What You Watch on TV

Smart TVs provide a new trove of data, with little transparency on how it’s happening.

SEASON 1

Smart TVs that track what people watch and how they watch it give political campaigns a new trove of data to exploit, with little transparency on how it’s happening.

We Meet:

Investigative Reporter Maggie Severns speaking about her article: https://www.notus.org/2024-election/streaming-tv-campaign-ads

Credits:

This episode of SHIFT was produced by Jennifer Strong with help from Emma Cillekens. It was mixed by Garret Lang, with original music from him and Jacob Gorski. Art by Anthony Green.

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